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| Business
partners, media and Watsons blogger’s community were also introduced to
the all new Watsons Malaysia Mobile App which is available on Google
Play Store & Apple App Store. |
I love to shop at Watsons and glad to let you know that recentlyWatsons Launches New Mobile App and Reveals All New Concept Store with State of the Art Facility to Enhance Customer’s Shopping Experience.
Asia’s leading health and beauty
retailer took innovation to greater heights with the introduction of an
all new concept store with state of the art facility in Sunway Pyramid
store. Watsons Malaysia also introduced the interactive Mobile App and
Online store to enhance shopping experience where customers will be the
central focus in all functions of the business.
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| speech by Caryn Loh, Chief Operating Officer in her speech to business partners, members of the media and Watsons bloggers community |
Innovation is
greatly associated with Watsons and completing the business cycle
offering for its customers, the new concept store, Online store and
Mobile App is in line with the company’s promise of putting a smile on
every customer’s face.
Watsons Malaysia first took innovation to the forefront when the
Watsons VIP Card was introduced in 2009 which was aimed to reward
shoppers when shopping at Watsons stores. The Watsons VIP Card instantly
became the must have loyalty card by any shopper with its distinctive
feature and rewards offering. A milestone achievement was achieved when
the Watsons VIP Card introduced the Touch ‘n Go feature, which made the
loyalty card more relevant for consumers to shop and travel
conveniently at the same time.
Caryn added, “Watsons VIP members
are the best customers and we always ensure promotions and campaigns are
tailored to suit to meet the needs of our VIP members. We offer smart
partnership with more than 100 food and beverage outlets and lifestyle
brands made accessible throughout the country.”
To date, Watsons VIP members reaches the 3.8 million mark and
growing. And to keep up abreast with technology and the social media
trends amongst the customers, Watsons Malaysia is not resting on its
laurels but continue to provide a variety of platform to reach to its
VIP members.
“This year, we are taking a big step in technology
advancement to establish our relationship with our VIP members and
customers. We unveiled an enhance website that features innovative service
including home delivery and Click & Collect where shoppers can pick
their desired products from their finger tip, and collect these
products at their preferred Watsons store. This service allows customers
to shop at their convenience and save time,” explained Caryn further.
Business
partners, media and Watsons blogger’s community were also introduced to
the all new Watsons Malaysia Mobile App which is available on Google
Play Store & Apple App Store.
Caryn added, “The smart phone
has become an integral part of our daily lives and everyone feels the
need to always be connected. We want to continue to provide our shoppers
a seamless, convenient shopping experience and a loyalty card on mobile
with the Mobile App.”
The Mobile App is equipped with
groundbreaking functions and benefits such as Mobile-Membership which
allows members to link their VIP card to their phone, Scan & Buy
function and pay with Watsons VIP points using the Mobile App.
In conjunction with the Mobile App launch, new members get to enjoy
rewards up to RM1, 000 when signing up as new Watsons VIP member while
existing VIP members will also stand a chance to win prizes worth up to
RM10, 000 by shopping via the Mobile App. Shoppers on Mobile App also
stand a chance to win a pair of flight ticket to Busan, Korea worth RM6,
036 courtesy from AirAsia X and 10 lucky VIP members can win RM500
reload worth of Touch ‘n Go.
Caryn, Jessica Ng, Chief Customer
Officer, Watsons Malaysia and Daniel Looi, Director of Operations,
Watsons Malaysia afterwards welcomed all guests to a tour at the all new
concept store at Sunway Pyramid store. The store new outlook is
showcased prominently with an extensive pharmacy counter and all round
make up counter equipped with well trained professionals including
beauty advisors, health advisors and make-up artists.
Keeping up
with the social media trend, a live update social media wall is also
featured at the Sunway Pyramid store which was officially revealed by
Watsons blogger’s community.